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    5 Tips To Nail Your Online Fine Arts Portfolio

    Tips & Tricks

    September 17, 2020

    Setting up an online portfolio for your fine arts projects is the first step in showcasing your work to the world. However, there is always a burning question in the back of everyone’s mind - how do I create an online portfolio specifically for my fine arts projects? 

     

    Well, in this article, we will answer this question with 10 tips to nail your online fine arts portfolio. Absolutely no prior website building experience or skills needed, just a love and passion for what you do. Before we even get into it, don’t underestimate the power of passion, as this alone will allow your work to speak for itself.

     

    Bespoke Images and Works

     

    It goes without saying that only the best of the best should be uploaded to your fine art online portfolio. And sure, it is a cliche point that keeps on arising, but how can it not?

     

    For photographers, ensure your images are not fuzzy, poorly lit, or cropped ineffectively. Also, make sure that there aren’t any shadows or backgrounds which will decrease the quality of your image. 

     

    For artists, ensuring that only your best pieces are uploaded. If this means only uploading a small amount to begin with, then that is okay. Ultimately, 5 high-quality paintings are better than 10 or 20 low to mid-quality ones.

     

    Link Your Online Presence

     

    As a creative in the Fine Arts industry, ensuring your online presence stretches as far as possible is critical. Why? Well, because in an industry as competitive as the fine arts, everything adds up to allow your name to appear before others’ on possible projects. 

     

    If you decide to integrate an eCommerce store into your online portfolio, it might be a great idea to link in your social media or newsletter sign up to capture their attention and keep them interested.

     

    And, making sure these links work is a no brainer. If your audience can click through and view your whole online profile in its entirety, you stand a far better chance to land that elusive project.

     

    Keep Up With The Times

     

    Be prepared for anything that can come your way. This means keeping your galleries and projects up to date should a potential client ask for some of your recent works. 

     

    As a designer or writer, of course, it is important to keep your works up to date, but as a fine artist, showcasing your most recent works is the key to ultimate success. It shows your current skill levels have not dropped over time. 

     

    How recent? Well, that is for you to decide, but we would recommend no later than 6 months where possible. 

     

    Ease-Of-Use

     

    As a fine artist, you aren’t trying to tell your whole life story in a blog, or pictures everywhere. You might be surprised to know that online portfolios that are easy to navigate, clean, crisp, and maintain a neutral coloured background are often the most successful.

     

    At the end of the day, you are not trying to prove yourself as a website designer, you are trying to sell yourself as a fine artist - so do what you do best.

     

    It’s All In The Details

     

    When it comes down to it, minor details are key. Basically, the more professional and organised your online portfolio looks, the more professional you will portray yourself to be. 

     

    We aren’t talking about the nitty-gritty stuff like coding, but instead, more practical elements such as titles, captions, and descriptions instantly show your worth as a fine artist. Telling a story with each artwork or image will go a long way to capturing your audience’ attention

     

    Ensuring the goal of your portfolio is set out right from the start is also key to attracting and retaining a suitable audience. 

     

    Last but not least, like anyone in this world, no one likes or has the time to chase people up for extra information. Hence, trying to incorporate as much information as possible in your online portfolio is critical, but don’t overcrowd it! 

     

    Final Thoughts

     

    A fine arts online portfolio is very easy to nail by doing one simple thing - Don’t overthink it. Not overthinking the overall design of your portfolio will allow your fine art to do the talking, which is the whole point of such an activity. 

     

    Much of the information which will be valuable to your audience can be conveyed in an about me page, as well as in each description of each piece of art or image. 

     

    Ultimately, ensuring all 5 of the above steps are adhered to will give you the best chance of success in creating a digital, online portfolio.

    5 Steps To Photograph Your Artwork Like A Pro

    Tips & Tricks

    September 09, 2020

     

    Whether you are a professional photographer or just a hobbyist, capturing professional-looking images is the creme de la creme. It is why you spend so much of your valuable time trying to perfect your trade and your craft. 

     

    Between keeping up with clients, deadlines, personal matters, family, painting your piece, and travelling around to different exhibitions, we often forget that the way we present our artwork on our online portfolio also plays a key role in our success as artists. For a quick ‘how-to’ on photographing your artwork best practices, read on. 

     

    Hang Your Artwork

     

    Allowing your artwork to hang freely will allow you to capture it from every possible angle. This means you can select the best of the best from a range of images. 

     

    Moreover, ensuring you have a neutral coloured wall/background will also help your artwork speak for itself and really stand out. 

     

    Top tip - Hang your artwork at a height that will be parallel to where your camera will be; be it a tripod, in your hands, or resting on a chair/table.

     

    Ensure Lighting Is On-Point

     

    If you are capturing your artwork indoors, make sure there is plenty of light and windows, yet not too much as to reduce any glare. If you really want your images to stand out, and you have access to a lighting kit, it would be highly recommended to utilise this for best results.

     

    If you happen to be shooting outdoors, it is a well-known tip among creatives that cloudy days make for the best shots. Too overcast? Not to worry, using a lighting kit will help you ensure optimal lighting, or, simply head inside.

     

    If you don’t know a lighting kit, you can just use two lights and place them halfway between the camera and your artwork at an angle of around 45 degrees.

     

    Top tip - if you don’t have a lighting kit, you can use a white sheet yo place between the lights and your work to ensure a solid background.

     

    Camera Settings

     

    Artwork hung, and ready to go. Now it is time to get your camera and adjust the settings to suit your surroundings and indeed the painting. 

     

    To begin with, ensure the camera lens itself is aligned with the middle of your masterpiece. You’ll want to also capture a bit of background so that your audience can see each edge of the piece. This allows them to get a sense of scale.

     

    Next, ISO settings are also critical. These settings basically the film speed used to capture a certain image. An easy way to think of it is this - High number ISO = high sensitivity to light resulting in a rougher image. To capture crisp and clear images, set your camera’s ISO to low. Try to keep it around 100, as this generally provides great ‘studio-like’ shots.

     

    The F-stop function is the next point of call. This makes the shutter bigger or smaller. An easy way to remember this is - Higher number f-stop = Less light. Try to aim around f-8 and f-11 for shooting your artwork.

     

    If you don’t have a professional camera, and use your smartphone camera instead, you will want to consult the relevant section of your makers’ website for best results settings-wise. As for lighting, most phones nowadays can adapt, but again, consulting your makers’ website for best practices is highly recommended.

     

    Editing

     

    Once you have captured a wide range of shots, it is now time for the fun part - editing. You can either choose to utilise a free photo editing app, such as Adobe Photoshop Express, or you may choose to pay for a service such as Photoshop or Lightroom. 

     

    Of course, a paid subscription will have better and more advanced features, but this is totally up to you and how you want to present your work.

     

    If there is one thing to remember, however, it is not to over-edit the image of your artwork. You want to leave it as natural as possible, whilst ensuring it is crisp, clear, and gives your audience a sense of scale.

     

    Have Fun and Be Creative

     

    At the end of the day, it doesn’t all have to be serious. You are a creative for a reason - so be creative! 

     

    You might consider putting your own stamp on your artwork images so that as soon as someone sees your chosen ‘stamp’, they can immediately put your name to it. Marketing, right?! 

     

    Final Thoughts

     

    When capturing your artwork for your online portfolio, there is only one thing to remember - You are trying to sell yourself as an artist. Being creative and being yourself is okay, and, in fact, highly encouraged. Just ensure your images are still crisp and clear for your audience to enjoy.

     

    Happy snapping!

     

    How A Client Gallery Can Enhance Your Online Portfolio

    Tips & Tricks

    August 18, 2020

    What is a client gallery? This is a question we get asked a lot, from beginners to pros. So, in this week’s post, we will answer that question once and for all, as well as discuss how it can be useful, and how to make yours as effective as possible. 

     

     

    So, What Is it?

     

     

    In a nutshell, a client gallery is commonly used by creatives to share full sets of photos and other projects with a client. They are fast becoming the default way to share the results of any project, and it doesn’t have to empty the wallet, as some people are lead to believe. Some website builders have this function seamlessly integrated into the editor. 

     

    What’s more, is that only you and your client can see the gallery relevant to them, thanks to password protection, so you don’t need to worry about copyright issues or people using your work illegally. 

     

    How is a client gallery useful? 

     

    Well, we touched on this previously, however, it is super useful for several reasons. For example, in Portfoliobox:

     

    - Your work is kept safe and sound due to password protection, so only the people you share it with will see it.

    - You can watermark images for further privacy and copyright protection.

    - Clients can comment on any of the images in case they would like a certain aspect of the image to be enhanced before they do purchase.

     

     

    Your clients can select and comment on the images.

     

    Another major reason why creatives such as photographers should consider incorporating a client gallery for their online portfolio is that it allows you to simply download the images from a particular event and share them with your client right away. 

     

    Once your client has accessed their private gallery, they can proceed to select the photos and/or videos they would like to order. 

     

    Easy, effective, and fun for both you and your client. It allows you to continue working on other projects while your client selects their favourite images from the comfort of their own home and in their own time. 

     

    Portfoliobox's client gallery lets your clients easily select and order images.

     

     

    How To Create An Effective Client Gallery

     

     

    Creating a client gallery as opposed to setting up an image viewing appointment with your client saves both parties a lot of time. Therefore, making sure your private gallery is as effective as possible is key to its success. 

     

    Realistically, the majority of the ‘effectiveness’ of your client gallery is measured by your overall quality of images or videos. However, ensuring that the gallery is in order from the first image to the last will help your client keep track of the day. 

     

    Also, from the client perspective, it will allow them to remember the day as it happened, which, if it was a significant event such as a wedding or birthday, would be a nice touch.

     

    Ensure that while you will most likely be taking many photos of the same thing, not to upload all of them to your client gallery. Giving your client perhaps 3-4 images of the same thing is more than enough, anything more than that could potentially clog up the gallery and make it look unprofessional.

     

     

    Summary

     

     

    Making use of a client gallery is a very helpful tool that more often than not slips through the cracks and is forgotten about. If it saves you time and effort, and allows your client to view and purchase desired images in a convenient time and place for them, what’s not to love? 

     

    And, with the added security of watermarking and password protection, utlising the client gallery feature of your site (if it has one) is an invaluable tool to add to your business.



     

    Go Live With Your Online Architecture Portfolio

    Tips & Tricks

    July 30, 2020

    Architecture is a constantly evolving field, which is why utilising an online portfolio to market and showcase your skills to potential clients is highly recommended. Having an online presence is critical to success, despite if you are a firm or sole contractor. Ultimately, your website must show what you can do, allow people to find you, and perhaps most importantly, generate leads and turn those into paying clients.

     

    In this week’s post, we will talk about going live with your online architecture portfolio, and 5 tips to keep in mind when building your site to achieve the best results.

     

    Versatility

     

    Including a range of projects which you or your firm specialise in will see the best results.

     

    If you are using your online architecture portfolio as a CV, include individual and team projects. This will allow potential clients to see right away you can work by yourself or in a team.

     

    If you are building a site for your architecture firm, you might want to consider uploading either past projects you have worked on, examples of projects you would like to complete, or some examples of what you are capable of.

     

    In the end, if a potential client can see your range of skills, experience, and expertise, this will help turn your traffic into paying clients.

     

    Make It Pop

     

    Because architecture is a visual profession, including high-quality, professional images of your past, current, or future projects, will be beneficial. Furthermore, having your areas of expertise in the middle of the home page will allow users to navigate easily to their desired project type. Doing this will also help to keep your portfolio neat and tidy.

     

    Keep It Neat

     

    Keeping your online architecture portfolio neat and tidy is beneficial for more reasons than one. Firstly, and perhaps the most common reason, is that website traffic can easily navigate their way around.

     

    The second reason is that shows potential clients who may want to pay for your services that you are highly organised and reliable.

     

    There is no downside to keeping your portfolio neat. Sure, it might take some extra time to file all of your projects away into relevant pages, but it will yield great results.

     

    Be Yourself

     

    Again, being yourself is beneficial for more than one reason. If you are writing a project description, blog post, or any content on your website, it is important to sound relatable.

     

    Whether you are a firm or a sole trader, it is important to relate to consumers as best you can. You can achieve this by writing in first-person and including editorial content. This will instantly help possible leads build a relationship with you, resulting in increased paying traffic.

     

    Moreover, if you are into architectural blogging and have this as a part of your online portfolio, being yourself and writing from your own experience could improve your readership. In addition to displaying your work, show people what they can learn by documenting your experience. Your goal should be ‘what did I learn which I can teach others?’.

     

    Keep Up To Date

     

    Keeping your skills and experience relevant and up to date is a key factor in attracting more paying clients. Updating the site with your latest projects, most recent certification, or even blogging regularly about something you have learned whilst practicing architecture, is a great way to stay in touch with your audience. It also allows them to stay notified when you do post, meaning you are always in the back of their minds.

     

    In order to get the most out of your online architecture portfolio, ensure that you link in any social media platforms you have so that your content and projects can be shared by you or clients.

     

    Final Thoughts

     

    Having an online presence as an architectural firm or industry expert will help you increase your client portfolio. By following the steps above, you will be well on your way to increasing the awareness, and hopefully, the success, of your firm.

     

    By including your past projects, what you intend to design in the future, and what you are capable of, it will put you or your firm in good stead for generating leads and turning them into paying customers.

    5 Ways To Improve The Browsing Experience Of Your Online Portfolio

    Tips & Tricks

    July 23, 2020

    Whether you are a beginner, pro, or hobbyist, enhancing the browsing experience of your online portfolio is a priority. As any creative would say, first impressions are everything, and there is no better first impression than an online portfolio optimised for great browsing experience. 

     

    This week, we will discuss 5 ways to improve the browsing experience of your online portfolio.

     

    Make It Visually Pleasing

     

    To truly enhance the browising experience of your online portfolio, it should be visually pleasing. This means easy on the eye, yet still popping with colour. Vibrant images with a dark background should do the trick, and of course, including a variety of different images can only add to the aesthetics of your online portfolio. Try to keep the same colour palette throughout your site as well.

     

    White Space

     

    In addition to making your online portfolio visually pleasing, utilising your white space effectively can increase readership and traffic by up to 20%. This is a tricky one, as too little, and it looks almost blank, too much, and it may become cluttered. It is also important to note that ‘white’ space doesn’t have to b white, this just refers to a general colour scheme. 

     

    One thing to remember when filling in your white space is that it largely revolves around balancing content within your site. You first must consider the goals of your online portfolio. Putting yourself in your audiences’ shoes will help no-end in achieving the best possible use of white space. 

     

    Micro white space refers to having small gaps between content, whereas macro white space refers to having large amounts of space on a webpage. None is right nor wrong, however, it is important to stick with one throughout your website for the best possible UX results. 

     

    Don’t Clutter Your Site

     

    Keeping your online portfolio neat and tidy, both from an image and text perspective, will go a long way to a better browsing experience like no other. Your audience and potential clients only need to see exactly what it is you offer. As soon as there is too much text or too many images in one gallery, they may exit your site.

     

    Portfoliobox has a ‘blog’ option where you can put your thoughts into a dedicated section on your portfolio, so you don’t need to worry about cluttering up the space in which you present your work.

     

    Optimise For Mobile

     

    In today’s age of technology, mobile devices allow for much easier access to pretty much anything, anywhere, anytime. For a great online portfolio, ensure that it is optimised for mobile. In Portfoliobox, you can preview your site via the mobile widget in the bottom left-hand corner of the editor. 

     

    It is important to remember that some images may be automatically cropped in the mobile version. Therefore, using the preview feature before publishing will enable you to adjust your images or text as required, is highly recommended. 

     

    Make It Your Own

     

    One key aspect of an optimised browsing experience, is how much your online portfolio represents you as a creative and/or brand. There are some excellent website builders out there that allow you to create your site from scratch, yet don’t require any coding skills. 

     

    If you are building an online portfolio for work purposes, having a digital presence is almost essential to success, and this all begins with an online portfolio that represents you and tells your story. Clients love creatives who build their own portfolio from a blank canvas, and with builders such as Portfoliobox, it is super easy to make it your own without needing advanced skills or experience. 

     

    Final Thoughts

     

    Browsing experience plays a highly influential role in audience interaction and the overall aesthetics of your online portfolio. Ultimately, it comes down to personal preference, and who your target audience is, as to how you will optimise and enhance their experience when checking out your online portfolio. 

     

    By following the steps above, in a way that suits your portfolio and goals, you will be well on your way to a site that you, your fans, and potential clients will love!



     

    Online Portfolio Vs. Traditional Portfolio

    Tips & Tricks

    July 16, 2020

    Digital or traditional? This is a question that has been asked for many years, and of course, there is no right or wrong answer. At the end of the day, it all comes down to personal preference and what the purpose of your portfolio is; for personal gain, or for a business venture.

     

    In this week’s article, we’ll take a look at the top 5 factors to consider when deciding what format your next portfolio should be - digital, traditional, or both.

     

    1. Cost

     

    Online portfolios can be free, whereas traditional portfolios generally will cost you money in supplies and paper. That being said, there is no substitute for the traditional touch, feel, and physical presence of a traditional portfolio. 

     

    However, in today’s fast-moving, technologically-centred world, the possibility of a free, or very low-cost monthly online portfolio on the internet is a path many creatives are taking. Not to mention the environmental benefits of going digital. 

     

    2. Availability

     

    One key advantage of an online digital portfolio is that you can access it anywhere, anytime. On the flip side, a traditional portfolio may be a great spectacle to look at, but it isn’t as portable as that of an online portfolio, whereby anyone, anywhere, can log on and access it right away. 

     

    The layout of a digital portfolio is also easier for potential clients to scroll through your work, as opposed to having to physically search for desired information. As aforementioned, in today’s fast-paced world, the less clients and your audience have to do to access your work, the better off you will be as a creative and a business owner. 

     

    3. Collaboration Is Key

     

    Again, coming back to modern-day society, most creatives in the history of the world will know that getting your foot off the ground means collaborating. Be it with fellow creatives, small to medium-sized companies, or other individuals, collaborating allows exposure, ultimately increasing your potential clientele. 

     

    A digital portfolio allows you to collaborate seamlessly with anyone around the world, whereas a traditional portfolio does not give you that opportunity. Utilising social media also helps share your work with the world, and helps expose and give credit to other creatives that you may have worked with. 

     

    4. Variation

     

    Having an online portfolio allows you to showcase your versatility and depth in your desired skill set. It allows you to upload photos, videos, illustrations, sketches, and anything else you would need to attract clients. Traditional portfolios, though nothing can beat physical presence, does not allow you to upload whatever you want, whenever. 

     

    Furthermore, if you have one traditional portfolio full of your varying styles of work, it will look messy and unorganised, whereas a digital portfolio allows you to separate different projects in one place, which ultimately looks much neater and streamlined. 

     

    5. Seamless Integration 

     

    Going back to modern technology, social media and other social platforms are a key driver in attracting potential clientele. A paper portfolio does not allow for social media sharing and seamless integration to a broader audience. 

     

    An online portfolio, on the other hand, allows users to expand their reach online, and in just a few clicks, possibly land a client from the other side of the world. Taking it one step further, creatives with a digital portfolio can also develop an app that they can integrate with their online portfolio, business, and e-commerce store. 

     

    Final Thoughts

     

    As the world and its people evolve and become busier in their everyday lives, an online presence is almost a key component of a successful creative business. Being able to reach new clients and audiences far and wide can only be possible through the internet. In saying that, nothing will ever compare to the physical touch and feel of a traditional, paper portfolio.

     

    With all of these factors taken into consideration, it could be beneficial to have both a digital and traditional portfolio. If you draw, sketch, illustrate, or even if you are a photographer, it could be an idea to have these images stored in a physical portfolio, which you then capture and place online for a wider audience.

     

    When you attend an event or gathering of fellow creatives, integrate traditional with physical so that people can see your work in both formats.

    5 Must-Haves For Your Online Photography Portfolio

    Tips & Tricks

    July 02, 2020

    An online portfolio for your photography business can be a very powerful and influential tool. However, in an ever-competitive market, standing out among the rest has never been more important. One thing to keep in mind at all times is to use elegantly designed web pages which catch the eye and are user-friendly.

     

    With that being said, let’s explore 5 must-haves for your photography online portfolio. 

     

    1. Branding

     

    Branding your images and other content is important because this is what will create and leave a lasting impression on your audience. It also allows potential clients to quickly understand who you are and what they can expect from you in just a few words.

     

    It is the best way, along with the following 4 must-haves, that will help your online photography portfolio flourish, and help distinguish yourself from competitors. In addition, branding helps in social media sharing so your audience can immediately identify your work.

     

    Branding also entails keeping all formatting, color palette, typography and general theme consistent throughout your online portfolio. This also allows your audience to immediately recognize your brand solely from a visual perspective. 

     

    2. Blog

     

    Standing out from the rest requires going the extra mile. This doesn’t have to be complicated, rather it can be as simple as the addition of a blog. Compliment your vibrant and beautiful images by writing up a short descriptive story behind it. This will allow your audience to feel an instant connection with you both as a person and as a photographer. 

     

    Ultimately, taking that bit extra to write a short blog about your gallery or image will lead to more high-quality content, which we, as viewers, love. In turn, you will see website traffic constantly increasing, bringing a higher chance of landing prospective clients.

     

    3. Photos

     

    Photos on a photography website? Seems crazy, right?! Only include 10-15 of your best shots, and perhaps a few more if your gallery won’t be too overcrowded. Placement is key, so order your photos with your best ones first, and if you can, try to showcase your project diversity. 

     

    It is also a good idea to keep your images fresh. Replacing them every few months will help keep your online photography portfolio looking stellar, and returning clients interested.

     

    One more thing to keep in the back of your mind is the color choice for your gallery. By using a dark background, your images will be easier on the eye, not to mention making them pop with their vivid colors. Of course, this all depends on your color scheme, but it is merely something to keep in mind. 

     

    4. Cover All Angles

     

    Showcasing your ability to capture shots across all aspect ratios and angles will help your business thrive. If clients can see your versatility, they will be keen to hire you for multiple projects! 

     

    Not only will it help business, but it can make your gallery really stand out compared to one that maintains the same style throughout. 

     

    5. Focal Point

     

    Humans are a simple species in that they lose interest quite quickly in something that doesn’t pop right away. Select a focal point, or niche, and stick to it throughout your site. Of course, we want to appeal to as many clients as possible, however when setting up an online photography portfolio, specializing in one or two fields is best. 

     

    For example, portrait-based clients are looking for the best portrait photographer for the job at hand, and not someone who is just okay at everything. Therefore, if this is your chosen niche, your focal point would be portrait photography. 

     

    A suggestion would be to have your best photo as your landing page background so that clients who visit your site can know immediately if you are the right person for the job. Thereafter, your focal point would be all portrait-style photography throughout the site. 

     

    Final Thoughts

     

    There are many things you can include in your online photography portfolio, however the above 5 components are the key must-haves for maximum engagement on your site. 

     

    As the old saying goes, KISS, or, keep it simple! If you can make an online portfolio that is elegant, simple, accessible, and that makes your images pop, you will soon see the rewards!

    A Simple Guide To An Effective Online Portfolio For Models

    Tips & Tricks

    June 25, 2020

    As a model, no matter if you are just starting out or in the height of your career, there is nothing more important than a simple and effective online portfolio. A place where clients and fans can browse your best work, and reach out should they have the desire. 

     

    In this article, we will take a look at a few simple ways to create the perfect online portfolio for models with Portfoliobox. 

     

    1. Versatility 

     

    For a higher chance of landing that elusive contract, showing your audience your flexibility and diversity across many projects. Things to consider could be different styles, angles, and purpose (what was the project for). Ultimately, you want to show potential clients your range of modelling skills.

     

    2. Remember: Quality & Sequence

     

    One of the best ways to make your online modelling portfolio effective, is by using high-quality images - only upload the best of the best. If you aren’t happy with your current ones, don’t force it. Wait until you have some images that you are fully satisfied with, and then upload. 

     

    Image sequencing is also critical. That contract could come down to the way you order your images. The first three to four images are what your audience will most likely glance at before gaining interest or exiting. Therefore, it is important to consider placing your best shots and projects as the first visuals. In saying that, if possible, try to add variation to the first few images so you are telling a story right from the start.

     

    3. Keep It Organized

     

    It is also important to consider adding a short description of each project. This could include the name of the client, photographer, and so on, which will show up when the image is clicked in a ‘Lightbox’ (see below). Grouping your images will help in keeping your online portfolio organized, so your audience’ perspective is something to keep in mind. 

     

    4. Lightbox Settings

     

    Portfoliobox has made lightbox easier than ever. Lightbox enhances the viewing experience by automatically expanding your images when clicked. What some websites make very complicated, Portfoliobox has made very simple and easy to use. All you have to do is click on ‘edit images’ and then ‘lightbox settings’. Here, you can choose to turn these settings off or on, and select how you would like the lightbox to appear. When an image is clicked, the lightbox will dim the rest of the webpage out, making the said image the focal point.

     

    5. ‘About Me’

     

    For models, an ‘about me’ page is essential in capturing your audience. Here, you may consider sharing information such as height, clothing and swim suit size, as well as other personal features. This is your chance to answer clients’ questions before they even ask!

     

    6. Get Social

     

    When constructing your ‘about me’ page, especially as a model, you want to create as many channels as possible for interested clients to contact you. Adding in social media handles can also be a way to expand your online portfolio. 

     

    You may also choose to get personal with your audience by creating a blog, as this can help your audience feel closer to you. Portfoliobox makes it super easy to create and maintain a blog; enter a title, write to your heart's content, upload your images, and publish!

     

    What To Remember

     

    As with all creatives, a clear and concise online portfolio is essential. However, for models, it’s important that you keep the tone of your portfolio fun and approachable, yet simple. Too much content and complexity, and you’ll turn clients away, too little and it won’t gain attention. 

     

    All in all, creating a happy-medium is highly recommended for models. Show clients what you can do and how you can do it, outline some personal details which will help clients, use high-quality and varied images, and be sequential about your image placement to help your work gain attention, land as many contracts as possible. 

     

    This is the very reason Portfoliobox is a great platform to create an effective online portfolio for models. It’s simple, easy to use, and it allows your work to do the talking for you. It is also easily customizable, and you don’t need to be a tech whizz to navigate your way around it!

    6 Steps to Create a Perfect About Me Page for Your Portfolio Website

    Tips & Tricks

    June 18, 2020

    No matter if you are creating an online portfolio or a blog, having the perfect about me page is key to helping you build a strong base for yourself and your brand. In this post, we will take a look at a few simple steps you can take to build a successful, fun, and informative ‘about me’ page. 

     

    One thing to remember before we get started is that your ‘about me’ page should be more personalized than your home/cover page. It should allow your website audience to resonate with you by telling them your story on a more personal level rather than professional.

     

    1. Who Are You?

     

    Your headline should capture the audiences’ attention. It should be clear, concise, simple, and of a positive nature. It can also act as a selling point.

     

    E.g. ‘Let Me Inspire You’, or, ‘How My Expertise Can Help You’.

     

    2. Tell Your Story

     

    Now it’s time to tell your story. This could be about the path you’ve taken to get to where you are today, what inspires you to produce the work you do, or any information that can allow the audience to instantly connect with you. 

     

    The story to tell on your about me page should be more personal than professional. However, do remember to tie in how your work relates to your personal life, as people will then want to explore further on your site.

     

    3. A Picture Tells A Thousand Words

     

    This cliche has earnt its popular reputation for a reason. Regardless of if you are setting up an online portfolio or blog, people usually want to see a face behind the work. 

     

    A photo or fun sketch of yourself, along with your personal and inspirational story, is a great way to help your audience feel closer to your work. 

     

    4. Where To Next?

     

    So your audience has been inspired by your story, and seen a face behind the site. Now it’s time to create a call to action and send them on to the next page of your online portfolio or blog. 

     

    It doesn’t have to be in their face (i.e. ‘CLICK HERE FOR LATEST BLOG POST’), rather a subtle link at the end of your text to your blog, eCommerce store, or portfolio is recommended. Ultimately, the call to action must provide value for your audience.

     

    5. Formatting

     

    If you are building an online portfolio or blog, chances are you are from a creative background. So with that in mind, you probably already know that colors and fonts make a real difference to the overall appeal of a webpage. 

     

    In fact, it can influence the audience so much, that the color you choose could lead to a purchase from the store, or interest them to keep reading. However, try not to venture too left-of-field to the point where the about me page is a completely different color to the rest of the site, or is not aligned with the rest of your brand. 

     

    Finally, having your about me page positioned in an easily accessible section of your website is highly recommended, or even as your landing page. 

     

    6. Final Step 

     

    The final step is to consider the effect of words. You can do this by using a subtly persuasive conversational tone. 

     

    Put yourself in your audiences’ shoes and ask yourself what words would help emotionally drive you to read or purchase from your site. 

     

    Now You Have Connected With Your Audience!

     

    Once you have achieved the above steps, you will have created an about me page that stands out from the rest and is highly unique.

     

    Ultimately, you want to build that trust and connection right away, so by using a relaxed tone, clear and concise wording, and allowing them somewhat into your personal life, you should notice an increased interest in your online portfolio or blog. 



     

    10 Simple Steps To Create Your Own Online Portfolio Website

    Tips & Tricks

    June 11, 2020

    Creating an online portfolio is the perfect way to either start or compliment your professional career, or simply to allow you to document your artistic hobby. No matter the reason for your online portfolio, it is a great way to showcase your skills to the world. 

     

    However, that being said, many people find it difficult to get started. Moreover, how to navigate their way around their chosen online platform whilst customizing their portfolio seems to always appear in most FAQ’s. With these 10 simple steps to create your own online portfolio website, you can create a customized website that doesn’t require much, if any, technical knowledge.

     

    1. Plan

     

    Ask yourself:

    What are my core skills?

    What skills do I want to showcase on my online portfolio?

    What is the purpose of my portfolio?

     

    Once you have noted down answers to these questions, sum up in one sentence, your goals and skills you wish to promote through the online portfolio.

     

    2. Decide On A Platform

     

    Once you have your plan in place, it is then time to research which platform will best suit your needs. If you’re wanting to ignite or compliment your professional career, or just want a place to store and showcase your work, the perfect all rounded platform to build your online portfolio is Portfoliobox. Sleek and sophisticated, yet very easy to use. 

     

    3. Make It Your Own

     

    You’ve planned and chosen a suitable platform for your online portfolio. Now you can begin customizing your new site. This doesn’t have to be as ‘techy’ as some make it out to be. Rather, choosing an appropriate template, adding your name or your business name, a logo, will suffice.

     

    4. Select Projects To Upload

     

    Selecting your best work to appear on your online portfolio is important. You may choose to upload some ‘most-loved’ projects from a client point of view, or simply any projects you would like to share with the world. 

    Remember - Always to refer to your goals when choosing which projects to upload.

     

    5. Keep It Varied

     

    Keeping your projects varied throughout your online portfolio will both keep your audience engaged, and promote your skills across multiple fields. 

    Remember - Label and categorize your projects accordingly. This optimizes the ease-of-use for viewers and goes a long way in helping to retain interest. 

     

    6. Spread The Love

     

    Once your project has been uploaded, a nice touch is to explain your ideas behind that particular one. 

    For example, you have uploaded a project containing your recent trip to Morocco. It would be a nice touch to explain to the audience what inspired you to travel to Morocco and capture what they are looking at now. 

    This allows the audience to somewhat resonate with you and feel closer to you and your work. 

     

    7. Put Yourself In The Audiences’ Shoes

     

    Slip into the shoes of your audience and create a killer user experience. Again, this doesn’t have to be as complicated as some people make it out to be. 

    Blowing your audience away with a vivid color scheme is both simple and fun to play around with. You can consider enhancing the viewing experience of your content, such as adjusting lightbox settings (if applicable), to suit your projects. 

     

    8. Construct a top-notch About Me page

     

    Creating an ‘about me’ page will help the audience feel closer to you both personally and professionally. It can represent an added touch of personalization, and includes a few short and sharp sentences about who you are, what inspires you and perhaps some ideas behind your work. 

    Too long and viewers will lose interest, too short and they might not take it seriously. Therefore, it is important to find a happy-medium.

     

     9. Appearances In Publications, etc

     

    You can also consider including your award history, or some noteworthy publications you and your work have appeared in. This will give your online portfolio and status within your niche more credibility

     

    10. Don’t Overdo It

     

    An audience can tell straight away when an online portfolio is overdone. This generally leads to a much higher bounce rate as they leave the website after visiting one page. 

    Be yourself, use compelling projects and words, and focussing on the user experience will help you create a successful online portfolio website.

     

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