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    6 Web Design Trends That’ll Get You Noticed in 2020

    Tips & Tricks

    March 24, 2020

    Websites can make or break a brand – personal or professional – so it’s important to keep track of the latest online design trends. Each and every web element will make an impact on your audience. This is true no matter whether you manage a small portfolio, successful retail portal, or multinational company website.

     

    Aesthetics and technology are coming together like never before. That’s why we have put together a short list of web design trends that will get you noticed next year.

     

    From white space to asymmetry, from bespoke illustrations to split design, discover the most popular website trends we expect are here to stay in 2020.

     

    1. Embrace white space

     

    Our eyes are under siege these days. In 2014 alone, people uploaded an average of 1.8 billion digital images every single day. That's 657 billion photos per year – so any attempt to relieve the mass visual suffocation will be welcome. Many designers worry that white space is an inefficient use of visual real estate, but when used correctly, white space creates relief. It also highlights important design elements such as call-to-actions and imparts a sense of balance and tidiness that naturally pleases the eye. 

     

    Many website designers are noticing and capitalising on this trend. The new version of Portfoliobox, Portfoliobox 4 offers several templates and settings that allow users to bring white space into their website.

     

     

    2. Asymmetry is still in 

     

    Asymmetrical designs were already trendy in 2019 and will stay with us in 2020. These broken grid layouts break free from rigid, predictable rules of thumb in graphic design, shocking the viewers out of their monotonous scroll. Asymmetry also offers much more freedom for designers to make their website as unique as possible.

     

    It works like this: Imagine a grid of horizontal and vertical lines is used to help layout elements on the page or screen. With most websites, you’ll see the logo, title, and content lined up together as if bound to this imaginary grid. However, asymmetrical designs will purposefully break the grid, pushing images and text alike wildly out of order to make the page feel less rigid.

     

    Mixed with bold colour schemes and strong gradients of geometric fluids, asymmetric shapes are essential to all the hottest web design trends.

     

     

    3. Oversized elements

     

    Want your website to immediately register – and resonate – with visitors? Enlarged elements such as bold typography, fullscreen images/video and an oversized navigation menu will catch attention, delivering your core message to the audience in a matter of seconds. This supersized approach to design will create a memorable experience that truly impacts on users, even if they only have time for a quick scan... As an added bonus, enlarged elements look fantastic on screens of any and all sizes. 

     

    Quick tip: If you go down this route, be sure to reduce the number of design elements on each page. Too many grand features all at once can be overwhelming for visitors.

     

     

    4. Bespoke illustrations

     

    Appropriate graphics add visual depth to your storytelling efforts and build potent brand identity that leaves a lasting impression on visitors. Bespoke drawings are inherently more interesting than plain old fonts – there’s a reason blogs with images receive 94% more views than those that are text only. By stepping away from stock images and typefaces, your webpage can be custom crafted to show off a unique personality. 

     

    If you’re an illustrator building up your own portfolio, or even just a generally artistic individual, using bespoke drawings can be doubly helpful as a self-promotion tool – an organic advertisement of your talents and professional services.

     

    Not so artistic? No problem. Remember, there are lots of resources on the web that give away nuggets of illustrated gold for free, ready for you to jazz up your website.

     

    5. Split design

     

    The split design is used to create two separate blocks of information in the same space, giving equal importance to two primary areas of a site – which can be incredibly useful when you have two different services or products to promote.

     

    A split design breaks the usual rectangular screen shape, and by giving prominence to both elements, enables the user to focus on whichever topic most interests them. To make the approach even more dramatic, you can differentiate each section with contrasting, vibrant colours.  In some cases, the vertical split is used throughout an entire site or only in some sections. 

     

    There are lots of different styles for this trend, so we’re sure it will evolve in 2020. That’s why Portfoliobox 4 will offer several templates that help users create split-screen content tailored to their needs.

     

     

    6. Mobile-first & fast-loading

     

    Nowadays, more people look at websites on their phones than on a desktop computer. In 2018, mobile usage was at an all-time high with 58% of website visits coming from mobile devices and making up 42% of total time spent online. Mobile-first has become a best practice for web design, no matter what type of site is being created. 

    If you want to create a seamless mobile experience, here’s a final tip from us: Don’t clutter your website with unnecessary or too heavy content. Always optimise images before uploading them to your website, selecting dimensions and adjusting file sizes as needed for minimum strain on the mobile user experience.

     

    Pulling it all together

     

    There is no one perfect way to pull together a website or online portfolio, so feel free to mix and match all the latest design trends to best portray your own unique style. Just keep in mind that your end goal should always be visual impact and ease-of-use. That’s why working off a template from Portofliobox, is the surest way to get started – especially if you work within the creative industries, where high-quality visuals are a matter of course.

    Creating a Perfect Online Portfolio using Portfoliobox 4

    Tips & Tricks

    March 17, 2020

     

    Creating the perfect online portfolio is the first step to success. Despite your profession, having a website that is customised and optimised to your business is key. Portfoliobox 4 is the new and enhanced version of our platform which helps guide you to success from day 1. Of course, social media plays a big role in your day-to-day life, but there is nothing quite like your online portfolio, as it is ultimately the focal point of your business and represents you. It will be the platform that drives and dictates your other outlets, as well as being the primary showcase of your work and any other promotional activity.

     

    When it comes to designing, creating and publishing your portfolio, know that it is not as daunting as it first seems, as Portfoliobox 4 guides you through each step of the process. The best thing about it? You won’t need to pay for a web designer! Let’s explore the top 7 ways to create an online portfolio that will attract more clients.

     

    Grab the Readers' Attention

     

    The first thing you’ll want to do is create a page that grabs the viewers’ attention immediately. In Portfoliobox 4, this is called a ‘start page’, or perhaps otherwise known as a landing page. It is the first page that website viewers will see so it is critical to nail it and entice them to read further. You can choose any page within your site as your start page, however by default your initial start page will be the first page you create. If, at any time, you are having trouble checking or setting a start page, head to our support page for a step-by-step guide.

     

    Who Are You?

     

    It is important that you create an ‘about me’ page so that people can find out who you are, and what you’ve achieved. Ensure that you are articulate in your wording so that it reflects who you are, the work you produce and what inspires you. To add an about me page, you can simply create a new text page and add in any text that represents and reflects you.

     

     

    Tell A Story

     

    Your online portfolio serves as a chance to tell your story. It all starts by choosing a suitable gallery style. For example, if you have a series of images that tells a sequential story, you will want to select a design that allows you to tell a story one piece at a time.

     

    Not only does a story help your audience understand your methodology, it also helps them understand you and what inspires you to produce the work you do. With Portfoliobox 4, you can add an additional section below your gallery, perhaps to explain your story from your point of view.

     

    Testimonials

     

    Including testimonials from clients or other artists you have collaborated with is essential for success. Moreover, a proof of your social standing will show your audience that you are the ‘real-deal’. The more reviews and recommendations you have from clients or fellow creatives, the more likely it is that you will attract more clients.

     

    If you don’t have any testimonials as yet, you can reach out to clients via email and ask if they would be able to write one for you. You can add as many as you like and the best advice is to include as many as possible. After all, you cannot have too many recommendations.

     

     

    Express Yourself

     

    While this is not a page as such, the wording throughout your online portfolio should be clear, concise and highly descriptive. This captures the reader's attention and leaves them wanting more. It is important to remember that as much as the online portfolio should reflect who you are, you still need to synonymously focus on your work. As you are expressing yourself and developing your unique ideologies, you also need to focus on how your work best fits your potential clients’ needs. Always remember instead of ‘me, me and more me’, imagine ‘me and you’, or ‘me and the client’.

     

    Quality Over Quantity

     

    Selecting high quality content for your website is very important. Only upload images or examples of your best work. It is much better to have several high quality, best sellers than to fill up your website with low quality work which could possibly deter potential clients. If you are stuck with uploading content from your computer, our support page has everything you need to get back on track.

     

    Keeping your website user-friendly is tough when it conflicts with the content you wish you upload, however with Portfoliobox 4, there are a plethora of themes and designs you can choose from to compliment your work. The best part about this is that you don’t have to hire a web designer. It is so simple and easy to mix and match templates and themes with your content and surprisingly fun!

     

    Search Engine Optimization (SEO)

     

    When creating content for your online portfolio, it is important to write it with search engine optimisation, or SEO, in mind. For instance, using the keywords that you have formulated, and that are in your chosen niche, but not overusing them. Optimising image sizes so your site will be speed optimised is also critical as any lag in load time will result in less effective search results , and ultimately, less traffic. Adding a meta description which will appear below your site title on Google is crucial as this will lure viewers in. Finally, don't forget to use Google Search Console to monitor the performance of your website!

     

    Now You’ve Built The Perfect Online Portfolio

     

    In order to produce the best online portfolio, all you need to do is let Portfoliobox 4 do its thing. Every aspect of the design process is logically thought out for a user friendly experience, meaning you can customise your online portfolio to suit and express you and your work. Not to mention the SEO experience is perhaps the easiest and most efficient process found on any online portfolio builder. Our final advice - don’t forget to update your online portfolio from time to time so it is ready for any opportunity!

    SEO —  Using Google Search Console

    Tips & Tricks

    September 20, 2019

     

    Besides On-site optimisation & Off-site optimisation, you can use tools like Google Search Console to improve the indexation of your site. Start by creating a Google Search Console account and follow the steps below: 

     


     

    1. VERIFY YOUR WEBSITE 


    1. Go to your Google Search Console account.
    2. Click Add property.
    3. You will be asked to select a property type, from two options - Domain or URL Prefix. Choose URL prefix.
    4. Enter your website's domain URL i.e https://www.delphinelinder.com.
    5. Click Continue.
    6. Choose the HTML tag method. Copy the meta tag provided — it looks like this: 
    <meta name="google-site-verification" content="rs_HqdF17XT0e01f6L1yYH-g4OC14_XetyVVagSuRY8" />
    7. Paste this code in your admin panel under Settings → General → Website → Meta verification snippet. 
    8. Once the code has been added, after around 30 minutes, click on the Verify button in Google Search Console.
    9. If the code has been added correctly, Google will then complete the verification of your website.

    NB! If the verification via HTML tag fails, please choose the verification via DNS record and send the TXT record to our support team, if you ordered the domain name via us.

    When your site is verified, you may have to wait a few days before being able to use the Search Console. The delay depends on Google not Portfoliobox.

    As Google explains it: 
    "When you add your site to Search Console, it may take some time before diagnostic and other data is available. This is normal; it can take some time for Search Console to gather and process data for your site. In general, if you see a "No data yet" message, check back later. Once Google starts crawling your site more often, you'll notice that Search Console will begin to show more detailed data, and that this data is updated more often."


     

    2. SUBMIT YOUR SITEMAP


    A sitemap is a file where you can list the web pages of your site to tell search engines about the organization of your site content. Search engine web crawlers like Googlebot read this file to more intelligently crawl your site. Also, your sitemap can provide valuable metadata associated with the pages you list in that sitemap: Metadata is information about a web page, such as when the page was last updated, how often the page is changed, and the importance of the page relative to other URLs in the site.
     

    1. Expand the Index menu on the left menu.
    2. Click Sitemaps.
    3. Enter sitemap.xml in the field Add a new sitemap, after your verified domain name.
    4. Press Submit.


    Google will now place your sitemap in its queue and when you reach the top its Googlebot will visit the sitemap and index your pages. Once it has done so you'll be able to see how many pages are appearing in the index and whether it found any problems while crawling the site. We recommend that each time you make changes to your website in Create and publish, that you also re-submit your sitemap in Google Search Console too.

     

    Google's advice:
    "Using a sitemap doesn't guarantee that all the items in your sitemap will be crawled and indexed, as Google processes rely on complex algorithms to schedule crawling. However, in most cases, your site will benefit from having a sitemap, and you'll never be penalized for having one."​

    The secret of Section Pages

    Tips & Tricks

    June 07, 2019

     

    What is a section page? 

    Section page is a very versatile page type built with sections. There is a variety of sections to choose from. This design makes it easier for your visitors to locate important information without checking out every page listed in the menu.

     

    You can display your most recent blog posts with a Blog section, or the most popular products in your e-shop in a Product section. Do you have clients' testimonials? Create a Testimonial section! Standard sections like Text, Gallery, Collection, Team, Form or Map are also available.


     

    How to create a section page? 

    New page → Section page →  Choose a template → Add sections.



     

     

    The menu section is a great asset!

    → It can link to sections of the page.
    → It can replace your standard menu.
    → It can be sticky.

     

     

     

     

    Focus on Call To Action section

    A Call to Action section allows you to create buttons. They're fully customisable and can link to a page of your site, another section or a custom link.

     

     

     

    Focus on Testimonial section

    With a Testimonial section, you can display your clients' testimonials on your site.

     

     

     

    All about image quality, size and resolution

    Tips & Tricks

    April 20, 2019


    1. Image resolution

    All images that are larger than 1920 pixels, in width or height, before upload will be resized to 1920 pixels during upload. To avoid quality loss, we recommend that you upload images that are 1920 pixels or smaller. Note that images that are smaller than 1920 pixels, will not be resized. 
     



    What about dpi?

    Dpi (dots per inch) only matters when it comes to printing or scanning. Monitors don't have dots but pixels, so dpi value has no effect on the quality of an image viewed on a screen or uploaded online.

     

    2. Image size

    To upload an image in Portfoliobox, the file size cannot exceed 12Mb. The file size of an image is measured in kilobytes (K), megabytes (MB), or gigabytes (GB). The file size is affected by the pixel dimensions of the image and its format. Because of the varying compression methods used by GIF, JPEG and PNG formats, file sizes can vary considerably for the same pixel dimensions.

     

    3. Image color profile

    Before uploading your images to your Portfoliobox site, make sure their color profile is sRGB. If you are using Photoshop go to File > Save for Web. This will make sure that the images will be optimized for web browsers.

     

    4. Image quality

    The higher quality your images have, the heavier the files would be. When you have lots of big and heavy image files on your website, it will affect your page speed. You can speed up the loading of your website by slightly reducing your image quality. In Portfoliobox, you can adjust the image quality by clicking on the Cogwheel Icon > Settings > General > Website > Image Quality. The image quality scale is from -1 to 1. -1 is the lowest and 1 is the highest. You can try out different quality level to find the best option for your website.

     


     


     

    3 Color Palettes generators

    Tips & Tricks

    October 27, 2018

    Coolors: Hit the space bar to generate a color scheme. Change the value of a color, lock it and hit the space bar to generate another color scheme based on the colors you locked. Once you are happy with the palette you created, export it or save it. You can also browse through palettes created by other users. Complete and user friendly!

     

     

     

    Adobe Color CC: You can browse, build & share color schemes. You can log in to save and edit the color scheme you created. You can even get a color scheme from a photo you upload. Complete and versatile!

     

     

     

    0 to 255: Simple tool, which allow you to find colors in the same spectrum as another.
     


     

    Easily display your clients' testimonials on your website

    Tips & Tricks

    October 04, 2018

     

    Easily display what your clients think about your work on your Portfoliobox website. Click NEW PAGE, choose SECTION PAGE and add a TESTIMONIAL section. 

     


    Start adding your clients' testimonials by clicking ADD ITEM.

     

     


    Apply the settings you like to the section. You can choose its width, the testimonials size and margins, as well as the padding you want for the section. 

    A Little Trick to Add Internal Links

    Tips & Tricks

    September 20, 2017

    There's a little trick that willl help you add an internal link into your website, meaning adding a link to an existing page of your site. Here, we want to add a link to the Team page into the Contact & Info page. The trick is to add the last part of the URL only — not the entire link. For the page delphinelinder.com/meet-the-team, we will add /meet-the-team. It's faster and you'll stay logged in when trying the link. Here is how you do: 

     


    1. Start by selecting the text that you want to link to the page and click the link icon.

     

     

     

    2. In the link popup window, under Link Info, in the field URL, add the last part of the page URL: /meet-the-team (the entire URL being www.delphinelinder.com/meet-the-team). Click OK.

     

     

    3. You're done! The link is added, you can try it out without being logged out.

     

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